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Activate Sports

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Active Sports

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If you’re involved in sporting clubs or organisations that work with young people, you’ve come to the right place! Through our Activate by Embrace Kids initiative, we’re developing a game plan for better body image in sport – and we would love to get the message out in as many ways as we can to help all kids Embrace their bodies for life.
Change starts right here, with the Activate Playbook and Activate Masterclass. These resources are a simple, practical guide to building better body image in community sport. By making sporting environments more supportive, welcoming and inclusive for young people, they are more likely to keep playing the sport they love for longer.
These resources are for all people involved in sport and physical environments, from parents and volunteers to club officials and coaches. Have a look, and most importantly – pass them on to others!

Why Activate by Embrace Kids?

Improve
player
wellbeing

Foster a

supportive

culture

Keep young
people in
sport

Let’s work together to end the epidemic of body hate and negativity, so young people can learn to move, nourish, respect and appreciate their bodies.

Foster a

supportive

culture

Simple actions can help to change the culture at your club to make sports and physical activity more welcoming and positive for everyone involved.

Keep young
people in
sport

Young people are more likely to keep participating in sport and physical activity when they feel safe, supported, accepted and valued.

Activate Masterclass

Hosted by former Olympic swimmer Libby Trickett and featuring sports lovers from around Australia, it gives players, parents and administrators practical, evidence-based advice for creating a welcoming and inclusive sporting culture at your club – and it only takes 14 minutes to watch! Focusing on four key actions, this masterclass is designed to build better body image in sports settings and keep young people playing the sport they love for longer.

Key actions that clubs can take from the masterclass and start today:

Flexibility
in sports uniforms

Representing
all bodies

Keep young
people in
sport

Focusing
on food
as fuel

Watch the Activate Masterclass (14min)

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Supporting resources

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Format:​PDF

Activate Dance Recommendations

Utilise these evidence-based recommendations to create an Embrace Space at your dance school or studio that can support young people to move their bodies because it’s fun and it feels good – and to stay in dance for longer.
Format:​JPG
Pages:​10
Size:​varied

Printables and Assets

Access a range of social media tiles and other promotional materials so you can spread the word that your club is proud to be an ‘Embrace Space’.
Format:​PDF
Pages:​32
Size:​3.2 MB

Activate Playbook

The Activate Playbook breaks down four key actions in an easy-to-read, super shareable PDF – think of it as your club’s guidebook to building better body image! The Activate Playbook is helping clubs right across Australia support their young people and help them foster a lifelong love of sport and movement.

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ABOUT

The Embrace Collective is a health promotion charity with a vision for a world where young people are free from feelings of pressure, judgement and shame about their bodies.

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